Abstract: Combining the background of the development of new arts and sciences, the dynamics of innovative entrepreneurship education, and the practical reform of management courses, based on the needs of undergraduate teaching reform in higher education, this study deeply analyzes the main problems existing in the “double creation” education and practice of management courses from the perspectives of teaching, courses, training, and teachers. It then proposes a reform path for integrating management courses into innovative entrepreneurship education in the context of new arts and sciences, addressing important theoretical and practical issues related to contemporary college students’ ideological consciousness, values, and innovation and entrepreneurship.