On the Digital Environment Communication of Ideological and Political Education Discourse

The dissemination of ideological and political education discourse in the digital environment is still a product of practical development, with digital symbols as the dominant carrier and social public opinion as the norm to expand discourse radiation as its main feature. The reality of the dissemination of ideological and political education discourse in the digital environment involves the coordination of a series of relationships, including the digital divide and the speed of discourse dissemination, the subject’s media literacy and the depth of discourse dissemination, the authority of subject discourse and the credibility of discourse dissemination, public opinion interference and the difficulty of discourse dissemination. Enhancing the discourse authority and media control ability of the discourse dissemination subject, improving the discourse information push mechanism and strict supervision and management of discourse dissemination platforms, and strengthening public opinion guidance in the discourse dissemination field are the main directions for optimizing the digital environment of ideological and political education discourse dissemination.