Research in the Strategy of Promoting Network Spreading Capacity of University Journal:A Case Study of Journal of Anhui University of Technology（Natural Science Edition）

Taking Journal of Anhui University of Technology (Natural Science Edition) as an example, according to latest evaluation data from China National Knowledge Internet, based on the spreading indexes of the pageviews and downloads of the journal total literature, subject literature and individual paper literature, this paper empirically analyzes the network spreading and probes into the strategies of promoting its spreading capacity.Resultsshow that network spreading is a major way for its spreading.In order to promote it, editors should publish the papers of important subjects which attracts more attention of readers, speed up the uploading of literature, make use of release through new medias, or multi-plateforms, to promote its display and readability, pay attention to the standardization of English abstracts and improve its international spreading and exchange.