Abstract: Based on the characteristics of virtual campus scene and the technology of 3D modeling, taking the 3D virtual campus scene modeling of Anhui University of Technology as an example, the method and technology optimization of 3D virtual campus scene modeling is realized by using 3ds Max. The construction of this system can set up a good humanistic image for Anhui University of Technology, provide reference and basis for digital campus planning, and accelerate the realization of digital campus construction.