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“互联网+”视角下电商助农创新模式探索——以六安市裕安区红石岩村为例

Exploration of the Innovation Mode of E-commerce to Help Farmers from the Perspective of “Internet Plus”——Take Hongshiyan Village, Yu'an District, Lu'an City as an Example

  • 摘要: 随着我国脱贫攻坚进入收官阶段,贫困地区农村经济发展与农民收入提高逐渐成为精准扶贫的目标。对电商助农的现实需求及可行性进行分析,以安徽工业大学对六安市裕安区红石岩村的扶贫助农项目为例,探索教育助农与产业助农有机结合的新模式,在电商助农的创新模式下,实现农民群体、消费者、电商平台和村集体经济四方共赢。

     

    Abstract: As China's poverty alleviation has entered the final stage, rural economic development and farmers' income increase in poor areas have gradually become the target of targeted poverty alleviation. This paper analyzes the practical needs and feasibility of e-commerce to help farmers. Taking the poverty alleviation and agricultural assistance project of Anhui University of Technology in Hongshiyan village, Yu'an District, Lu'an City as an example, this paper explores a new mode of organic combination of education and industry to help farmers. Under the innovative mode of e-commerce to help farmers, farmers, consumers, e-commerce platform and village collective economy can achieve a win-win situation.

     

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