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基于“网店店长”岗位的校企共建课程体系设计

Design of School-Enterprise Co-Construction Course System Based on the Post of “Online Shop Manager”

  • 摘要: 校企共建晓庄电商学院以培养“网店店长”人才为目标,采用“网实一体,工创联动”的工学结合教学理念;围绕三大目标导向,设计了科学规范、可操作性强的工学结合课程体系。该课程体系实施以来,有效解决了校企、校际之间人才培养协同度低,无法满足电商行业企业对网店店长人才大批量、跨区域、持续性的需求问题。

     

    Abstract: Xiaozhuang e-commerce college jointly built by school and enterprise aims to cultivate “online store manager” talents, adopts the teaching concept of “integration of network and practice, linkage of industry and innovation”, and designs a scientific, standardized and operable course system of combination of learning with working around the three goals. Since the implementation of the course system, it has effectively solved the problem of low degree of cooperation in talent training between schools and enterprises and between schools, which cannot meet the needs of e-commerce enterprises for online store managers in large quantities, across regions and sustainability.

     

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