Abstract: Moral education is the fundamental task of higher education, and it is also an inevitable requirement of higher education in the new era. According to the characteristics of industrial engineering major from the perspective of moral education, the teaching reform and practice mode of industrial engineering major is constructed with moral education as goal orientation, whole-process chain collaborative education as support, four integration as the focus of talent training and three dimensions of safeguard measures as the base. Taking the industrial engineering major of Anhui University of Technology as an example, the implementation effect of this mode is expounded.