Abstract:
It is important to build a science popularization information dissemination of intangible culture in the era of integrated media, and to present intangible culture in a popular science way. Through the analysis of the production process of Huangshan Maofeng tea (a kind of traditional green tea) and the new science and technology mode of media integration + information visualization, we can effectively integrate science and technology with culture, popularize the knowledge of intangible culture and the production process, make the intangible cultural heritage more close to the life of the general public, and provide a new way of protection and dissemination of intangible heritage.