Abstract: Emotional education in college ideological and political courses can arouse students’ positive emotional experiences, which is benefit for them to form right worldview, outlook on life and values. Intelligent media technology can provide abundant resources and interactive tools for affective learning in college ideological education. By creating diversified instructional scenarios and practical activities, it engages students in active participation, guiding them to grasp the truth, experience emotional resonance, and contemplate life’s meanings. Through intelligent media empowerment, instructors should proactively facilitate deep integration of intelligent media technologies with ideological education curricula. This synergy drives innovation in educational content, teaching models, and instructional methods for affective learning, effectively enhancing the appeal and emotional resonance of political theory courses. Such advancements promote holistic development of students’ cognitive and emotional capacities, ultimately propelling quality-oriented advancement in college ideological education.